Category Archives: branding

Starting a Brand: Common Mistakes You DON’T Want to Make With Your Business

According to research, 90% of start-ups fail.  You have probably heard that statistic before. People mostly concentrate on what the 10% successfully do and how you can learn from it. But it’s also important to consider which mistakes new businesses make when they’re starting out. In particular, let’s investigate the top mistakes businesses make when starting […]